Bellevue Tent: Radnor Hunt 88th Anniversary
The Palm Restaurant has catered the Bellevue Tent at Radnor Hunt for many years. In 2018, the Palm contracted Beth Lawrence LLC to plan the restaurant's presence at the event, including menu development, rentals, decor, permits and event timeline. Though the event was rained out, there were over 120 who attended the Bellevue tent, and it was covered by PhillyChitChat.
Lucha Cartel, an authentic Mexican restaurant and nightlife spot in the heart of Old City, offers lunch, dinner, happy hour, late night and brunch options for groups of up to 150. In addition to authentic Mexican cuisine, Lucha Cartel is well-known in the Philadelphia Latin Dance scene, hosting Salsa lessons and dance party on Tuesdays, Bachata Thursdays and late-night dance parties all weekend long.
National Bar League: Smith Playground Opening Bar Battle
The National Bar League, a freestyle calisthenics competition founded by Philadelphia native Evan Harden, hosted Philly's first outdoor bar battle in April of 2018 in conjunction with the grand reopening of Smith Playground in South Philadelphia. The park renovation was a 3 year, multi-million dollar project that combined efforts of the Make the World Better Foundation, Philadelphia Parks and Recreation and Philadelphia Water Departments, State, Local, and City government, and countless sponsors. Renovations included a brand new turf field, two basketball courts, and a fitness pod and running/walking trail to the park and the community surrounding it. NBX worked with the Make the World Better Foundation to design Philly's first-ever bar park, which is within the fitness pod, and hosted a national competition as part of the reopening programming. The event brought out hundreds of attendees from all over the city and featured over 4 hours of programming. Event was covered on Fox 29, CBS3, Philadelphia Magazine, Wooder Ice and MyNewPhilly.
Chopper's Hatchet House: Grand Opening
Beth began working with Chopper's Hatchet House in February of 2018, and went to work on planning the VIP/Media Grand Opening Party for March 8. In collaboration with the Chopper's Hatchet House team, Innovative Catering Concepts, and musician Brian Bachorz, Beth produced a successful event, drawing over 100 people to see the new axe throwing venue and event space in South Jersey. In the week to follow, Chopper's received coverage in the Metro, on Philly ChitChat's blog, and on Fox 29's Good Day Philadelphia.
Philly Free Streets 2016: Snap Kitchen
On September 24, 2016, forty thousand Philadelphians participated in the inaugural Philly Free Streets event. ten miles of streets were closed to vehicular traffic, encouraging alternative transportation as a means to better overall health. After reading an article in Be Well Philly, which named Philadelphia the least healthy county in Pennsylvania for the 6th year in a row, Beth contemplated ways that Snap Kitchen could help change that perception. In reaching out to the Mayor Jim Kenney and his team, Beth led the charge on behalf of Snap Kitchen to plan and execute the event. As the Premiere Food Sponsor of Philly Free Streets, Snap Kitchen had a presence at each of 11 fueling stations along the route, as well as a branded tricycle that fed participants at various locations throughout the event. Over 60 health and fitness partners held activations along the route to encourage participants to try something new, and add to their overall health.
Vea Fitness Partnership: Philly Free Streets 2016
Philadelphia's Office of Transportation and Information Systems and Snap Kitchen partnered with local tech startup, Vea Fitness, as the Official Technology Partner of Philly Free Streets. Using Vea's technology, the city was able to collect data from the users as to completed fitness challenges, as well as miles walked, ran, or cycled throughout the day. Indego added hundreds of bicycles to their stations in Center City to accommodate the additional riders and make it easy to experience the city in a whole new light. The city saw 40,000 people participate in the event.
Franklin Fountain Partnership: Snap Kitchen
One of Beth's projects for 2017, as Snap Kitchen's Regional Marketing Manager, was to work closely with the culinary team at Snap Kitchen to produce a local, healthy, gluten-free and dairy-free "ice cream" with the Philly-based Franklin Fountain. The ice cream used a custom, dairy-free base, and Snap Kitchen's gluten free, vegetarian brownies to create a decadent flavor—Mocha Caramel Snap Brownie! The kickoff event included a pop-up sampling during the lunch hour on Walnut street in Philadelphia.
Snap Kitchen & West Elm Partnership: The GOOD Fest 2017
Snap Kitchen Philadelphia was a sponsor of the inaugural GOOD Fest in April of 2017. In addition to providing over 400 attendees with snacks and lunch, Beth partnered with West Elm Philadelphia, Franklin & Whitman and Hungry Harvest to create a tablescape fit for an influencer. West Elm provided the decor and props and dressed the table, while Franklin & Whitman and Hungry Harvest provided supplementary props and products. The table was visited by attendees and social media influencers throughout the day, producing user generated content and thousands of Instagram impressions.